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$20M on-farm connectivity program returns to support farmers amid 3G frustration

$20M on-farm connectivity program returns to support farmers amid 3G frustration

The National Farmers’ Federation (NFF) has welcomed the announcement of funding for a third round of the On Farm Connectivity Program (OFCP), aimed at helping farmers adopt advanced connected machinery and sensor technology.

This new funding comes in the wake of growing frustration over rural connectivity, leaving many rural Australian's disheartened after the November 2024 3G network shutdown.

Minister for Communications, Michelle Rowland MP, unveiled the third round of funding today.

The program, which previously offered farmers a 50% rebate on eligible equipment costs (including installation and training), is increasing its funding pool for Round 3 to $20 million.

Rebates range from $1,000 to $30,000, providing much-needed support for farmers looking to embrace digital infrastructure.

NFF President, David Jochinke, praised the continued success of the program, emphasising its importance in overcoming connectivity challenges.

“The NFF strongly supports this program, which directly benefits farmers by helping them integrate connectivity and digital technology into their operations,” Mr Jochinke said.

“However, high upfront costs can be a barrier, and this program offers a vital solution. It’s a smart investment for the Government and a win for Australian farmers, many of whom have called for additional rounds of funding.”

The NFF’s Regional Tech Hub offers resources and advice for farmers interested in applying for the program. Mr. Jochinke encouraged farmers to prepare for the application process, which is expected to open later this year.

“I urge farmers to get prepared and reach out to the Regional Tech Hub for guidance. However, like previous rounds, Round 3 is likely to be oversubscribed. If you’re ready to invest in technology and the purchase makes sense without the rebate, now might be the time to act.”

The OFCP’s success has sparked increasing demand for further funding, and the NFF is calling on all political parties to continue supporting the program.

“This program has been a game-changer for farmers,” Mr Jochinke said.

"As we approach the next election, we want to see all political parties pledge continued funding to provide confidence to both producers and agtech providers.”

The new funding round arrives at a time when frustration over rural connectivity has reached new heights. The shutdown of the 3G network in November 2024 amplified concerns about mobile blackspots and reduced service coverage.

Mr Jochinke noted last month, that the systemic issues surrounding rural connectivity have only worsened in recent months.

“Frustration over rural connectivity is at boiling point, and the four-fold increase in engagement in the 2024 review proves that,” Mr Jochinke said in December 2024.

 "The 3G shutdown has created a perfect storm for farmers, who are already managing harvest logistics and the challenges of bushfire season, while dealing with mobile blackspots and unpredictable service quality." 

Round 3 of the OFCP will open for applications later in 2025, with grant funding to be delivered in 2025-26.

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