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The Yarn Women In Agriculture

Claire Dunne on starting Graziher & uncovering stories of women on the land

PUBLISHED Tue, 19 October 2021

Claire Dunne

From her kitchen table on a Queensland cattle property, Claire Dunne set out to uncover the stories of women on the land - just like herself. In reflection, she admits she may have been a naive 23-year-old producing a slightly rough around the edges product, but as tennis great Arther Ashe urges, she was starting where she was, using what she had, doing what she could. 

Fast forward six years to today and Graziher Magazine is enjoyed by women across the world. The beautiful quarterly publication, along with the Graziher Life on the Land podcast, shares the stories of women who live, love and know the land. 

Claire is one of them. Growing up on a cattle property near Rockhampton, she later tried her hand at university, decided it wasn’t for her and returned to work on the family farm. When she started searching for stories of other young women working in her industry, it quickly became apparent there was a gap in the market. Despite having no formal background in publishing or editorial, Claire took the leap.

“It was when we had 400 print orders in the first two weeks that I realised the market was certainly there and it’s only grown,” Claire says. 

“I was very much learning on the go but I had so much help and support from other rural  women who just wanted to see the idea get off the ground too.” 

Claire is still learning on the go but these days her lessons involve juggling Zoom meetings with nap schedules, feeding and nappy changes. Her and partner Tom welcomed their first baby, Flynn, four months ago and live on Tom’s family’s dairy farm in the stunning Taranaki region of New Zealand’s North Island. 

She handed the editing reins to former editor in chief of Country Style and Vogue Living, Victoria Carey this year and is focusing on the publication’s directional future. 

“We’re really looking to expand our digital footprint to be able to reach even more women, but also complement print because I certainly believe there’s still space for print too,” Claire says. 

“We’d also love to start having more conversations with our community to tackle all different types of issues affecting rural women, while also slowly expanding the team and our readership.” 

While working from home has certainly been the catch cry of the last 18-months, it’s nothing new for the Graziher crew - it’s always been remote-based. Living and working across Australia and New Zealand, the team jumps on communication channel Slack every morning and catches up via the coffee room chat. Plenty of Zoom calls and emails, many crafted by Claire at 2am - prime time for new mums - help bring the publication together. 

With an increasing number of women returning to the land or moving to rural and regional Australia, there’s no shortage of beautiful, inspiring and timeless content ahead. 

“There always seems to be too many stories to tell so we’re really excited to keep sharing them and find new ways to tell them,” Claire says. 

****

How does a pair of free pair pearl earrings sound? Purchase a two or three year subscription to Graziher today and you’ll be sporting a stunning Peggy and Twig creation in no time.

Subscribe here: https://shop.graziher.com.au/collections/graziher-magazines/products/magazine-subscription


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#Beef2021

Listen to our Beef Australia Singer on Spotify: Daniel Barrett Raw n Acoustic

From Echuca NSW, Daniel Barrett was selected as our unsigned artist to perform throughout the week at Beef Australia. “For the first time ever I was really nervous before I got to the venue, but once I settled in and realised what my job was it was easy… It has been amazing nothing short of amazing" Daniel says. 

#Beef2021

WATCH: Rob Clayton - Managing Director of Nutrien Ag Solutions

Managing director of Nutrien Ag Solutions Rob Clayton caught up with James Wagstaff from the Weekly Times to discuss the future outlooks on the beef industry post the pandemic.

#Beef2021

WATCH: Mark Bennett - Head of Agribusiness at ANZ

James Wagstaff from The Weekly Times catches up with Head of Agribusiness at ANZ Mark Bennett at Beef Australia. Mark discusses the challenges and opportunities for the future of agriculture and what direction he sees the industry moving towards. 

#Beef2021

WATCH: Matt Dalgleish - Thomas Elders Markets

Matt Dalgleish from Thomas Elders Markets caught up with James Wagstaff from The Weekly Times at Beef Australia to discuss the current state of the Australian Beef Industry, what changes he expects to see in current cattle prices and his predictions for where the industry will be in the next 3 years. 

#Beef2021

WATCH: The Beef Brekkie Show with Rozzie O'Reilly & Luke Evans

Today on The Beef Brekkie Show Oli is joined by Luke Evans - a cattle manager for a large family-owned operation in Northern Australia, and Rozzie O'Reilly - operations manager for Lambpro where they discuss 'making your start and leaving your mark in the industry'.

#Beef2021

WATCH: The Beef Brekkie Show with Olivia Lawson and Geoff Pearson

It's Day 3 of The Beef Brekkie Show and our guests this morning are Olivia Lawson from Paringa Livestock Genetics and Western Australian producer Geoff Pearson who are both on the Cattle Council of Australia. In this chat, we are looking to gain a different perspective on the challenges and opportunities that currently face the Beef Industry by speaking directly to those who live and breathe it every day - the producers.

#Beef2021

WATCH: Fiona Simson - National Farmers Federation

National Farmers Federation President Fiona Simson caught up with James Wagstaff from The Weekly Times at Beef Australia to discuss leadership, sustainability and innovation within the beef industry.

#Beef2021

WATCH: Bruce King - CEO Regional Investment Corporation

CEO of Regional Investment Corporation Bruce King caught up with James Wagstaff of The Weekly Times at the AuctionsPlus stand while at Beef 2021 to chat about how the AgriStarter Loan might help benefit farm businesses by improving resilience, profitability or provide a long-term option for succession planning.

#Beef2021

WATCH: The Beef Brekkie Show with Anna Speer, Ryan Olive & Charlie Perry

On Day 2 of The Beef Brekkie Show we are joined by Ryan Olive - Rabobank Young Beef Ambassador Award Winner, Anna Speer - Director of Agribusiness Australia & Charlie Perry - Chair of the Australian Wagyu Association.

#Beef2021

WATCH: Andy Penn - Telstra CEO

Chief Executive of Telstra Andy Penn is excited to be in Rockhampton at Beef Week for the opportunity to invest a further $150 million in a range of reasonable improvements over the next 12 months. In addition to that Telstra has announced a $200 million co-investment fund, to extend mobile coverage across rural Australia.

#Beef2021

WATCH: Alison Meagher- Butcher Girl

Livestock Editor from The Weekly Times Maddie Stuchbery caught up with the founder of the Butcher Girl Alison Meagher. The inspiration behind Butcher Girl Alison stemmed from Alison's motivation to educate and promote Australian beef while working alongside chefs to develop recipes using secondary cuts.

#Beef2021

WATCH: Sonia Bennetto - Charters Towers Deputy Mayor

Producer and Deputy Mayor of Charters Towers Sonia Bennetto talks about the sustainability of the cattle industry and the growth into the future.  With exciting times ahead for beef and the primary production in Australia, Sonia comments on how beef is a key economic pillar for her region in North QLD, where leveraging on very strong cattle prices and an increase in positivity from the sector can show growth and investment.

#Beef2021

WATCH: Charlie Perry - Trent Bridge Wagyu

Livestock Editor from The Weekly Times Maddie Stuchbery caught up with Charlie Perry from Trent Bridge Wagyu who spoke about the challenges and opportunities that the industry and in particular producers are facing. 

#Beef2021

You can Learn Something from Everyone: Young Judge Ruby Canning

Today we were delighted to chat with Ruby Canning from Outcross, who is also a judge here at Beef Australia. Ruby is excited to be judging not only at an event that is so renowned but also alongside her dad. “It's one of those events that you dream of as a young girl to judge at beef and to be judging with my dad is even more special.”

#Beef2021

Meeting Prime Minister Scott Morrison at Beef Australia

On Monday, some of the AuctionsPlus team had the pleasure of meeting Prime Minister Scott Morrison during his visit to Beef Australia. Angus Street (CEO), Hugh Courts (Stud Operations) and Ell Simpson (Integrity Manager) are a part of the Beef Connections Program - which aims to connect mentors and mentor partners to grow future industry leaders in the agriculture industry.